Social Courses
SOCIAL MEDIA MARKETING COURSES
The Principles & Practice of Social Media Marketing
Elevate your social media game to new heights with our 13-part “Social Media Marketing Course,” specially tailored for New Zealand businesses relatively new to Social Media. This course offers a deep dive into the world of social media, equipping you with the strategies and tools necessary to create engaging content, foster a thriving community, and drive meaningful engagement across platforms. From the basics of platform selection and content creation to advanced techniques in analytics, advertising, and influencer collaborations, we cover everything you need to stand out in the crowded digital space.
As social media continues to evolve at a rapid pace, staying updated with the latest trends and algorithms is crucial for success. Our course provides not just the foundational knowledge but also the cutting-edge insights that are particularly relevant to the New Zealand market. Whether you’re a small business owner looking to expand your reach, a marketer aiming to refine your social media strategy, or a content creator seeking to increase your impact, our “Social Media Marketing Course” is designed to propel your social media efforts to the forefront of excellence. Join us to transform your social media presence and turn your brand into a powerhouse of engagement and growth.
For more details of the Social Media Marketing online course, please click here.
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Advanced Social Media Marketing Course
Moving beyond platform basics, this curriculum addresses the complex, real-world challenges of modern digital marketing, from proving ROI in a post-cookie world to leveraging AI for competitive advantage. Students will learn the specialized skills required to manage the "Social Stack"—the collection of distinct disciplines including performance marketing, social commerce, community architecture, and data analysis—transforming their social media function from a cost center into a primary driver of business growth.
For more details of the Advanced Social Media Marketing online course, please click here.
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We also have a combined course that will help you master both of New Zealand’s most powerful social media:
By far the most powerful social media channels for NZ marketers these days are Facebook and Instagram.
That’s where the audiences are, and that’s where YOU need to be.
- Through Facebook you can reach an estimated 3.1 million Kiwis 13+
- Through Instagram you can reach an estimated 1.95 million Kiwis 13+
Of course, there’s rather more to Facebook and Instagram marketing than making a few posts or taking a few pretty pictures and hoping to reach large numbers of your target audience.
Effective social media marketing requires the right knowledge, tools, tips and techniques to help you get noticed and to encourage your audience to engage with you and your brand.
That’s where we can help.
In recognition of the combined strengths of Facebook and Instagram, we’ve taken the best of our popular Facebook and Instagram courses, and blended them together into a powerful thirteen-part Complete Facebook and Instagram Marketing online training course.
This combined course will bring you up to speed with what’s required to make your social media marketing on Facebook and Instagram really work for you.
Check out the details of our Complete Facebook and Instagram Marketing online training course by clicking here.
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TikTok Marketing
If your target market is Kiwis Under 35 (or even just “young at heart”),you should consider TikTok marketing.
TikTok has exploded in popularity over the past few years, especially among younger audiences (thanks in part to Covid and the need for home-grown entertainment.