Welcome to Netmarketing Courses, a New Zealand-based provider of online training courses.
We offer online training in various aspects of digital marketing, predominantly in partnership with leading industry and professional associations.
For those new to Social Media Marketing:
The Principles & Practice of Social Media Marketing is a thirteen-part online training course providing a comprehensive introduction to Social Media Marketing, from the Basics to detailed instructions on how to build and run a Social Media Marketing programme.
For more details of the Social Media Marketing online course, please click here
Digital Marketing 101
Digital Marketing 101 is a 26-part online training course designed for students who may know very little about Digital Marketing, touching on a wide range of Digital Marketing topics over a six-month period.
For more information about Digital Marketing 101, please click here.
Content Marketing course
Our Content Marketing online training course is a nine-part course designed to show you how, when, where and why to use Content Marketing to provide relevant, useful resources to your prospective customers, in accordance with their wants and needs.
For more information about our Content Marketing course, please click here.
Influencer Marketing course
Our Influencer Marketing online training course is a nine-part course which covers the importance of Influencer Marketing, helps you to determine the smartest and most effective strategies — and to explore how to identify effective Kiwi micro-influencers who will be good ambassadors for your brand.
For more information about our Influencer Marketing course, please click here.
Writing for the Web course
Effective writing has become an absolutely core competency when communicating online. Not just any writing, however. Different media require different approaches. The headline that might have looked wonderful in the newspaper probably won’t fit within the constraints of Facebook or Instagram character counts.
Our Writing for the Web course covers the key elements you need to know to communicate effectively to online audiences.
For more information about our Writing for the Web course, please click here.
Mobile Marketing course
Smartphone usage has hit the tipping point, in New Zealand as elsewhere. According to Google’s Consumer Barometer (July 2015), three-quarters of New Zealanders now have smartphones — and these devices are dramatically changing consumer behaviour, with significant implications for Kiwi businesses.To help you master this challenging mobile environment, we’ve created a dedicated online training course about Mobile Marketing.
For more details of the Principle & Practice of Mobile Marketing course, please click here.
Our online course, “Mastering eCommerce”, tells you what you need to know about selling effectively online in a seven-week programme that steps you through the principles and practices of eCommerce in New Zealand.
For more details of the Mastering eCommerce programme, please click here.
So you have a few hundred (or a few thousand) followers on Facebook but now you want to know how to get to the next level? Our Facebook Accelerator seven-part online course will lead you through the steps necessary to supercharge your Facebook presence and get Kiwi consumers engaging with you and your brands.
For more details of the Facebook Accelerator programme, please click here.
For those who wish to master Facebook Marketing in its entirety, we’ve created a ten-week online training programme which will take you from absolute beginner on Facebook to highly effective Facebook communicator.
For more details of the Complete Facebook Marketing programme, please click here.
Even if you don’t intend to become directly involved in social media yourself, you may still need to understand the principles, practices and opportunities of social media — for example, if you need to brief someone about running a social media campaign. This programme is designed to provide you with the insights necessary to prepare an effective brief.
For more details of the How to Prepare an Effective Social Media Brief programme, please click here.
This is a seven-part online training eCourse providing a comprehensive introduction to LinkedIn, from the basics to detailed instructions on how to use LinkedIn to promote your organisation, build your personal reputation, find a job, recruit prospective employees and even make sales.
For more details of the How to Use LinkedIn Effectively programme, please click here.
This is a seven-week eCourse providing a comprehensive masterclass on selling on Trade Me. The course presumes you are already familiar with the basics of selling on Trade Me.
For more details of the Advanced Selling on Trade Me programme, please click here.
How to Use TripAdvisor to Promote Your Travel, Tourism or Hospitality Business
Online travel review site TripAdvisor is, says travel and tourism news site Tnooz, “becoming terrifyingly important in a traveller’s decision making process”. In fact, according to a late 2013 study by PhocusWright of 12,000 travellers across the globe, more than half are not willing to book a hotel until they read reviews about the property. And 93% of travellers worldwide say that their booking decisions are impacted by online reviews.
TripAdvisor, the biggest online review site on the planet, plays a huge role in helping travellers make travel purchasing decisions.
Our seven-week online training course, “How To Use TripAdvisor To Promote Your Travel, Tourism & Hospitality Business”, takes you step by step through the process of marketing your business effectively on the world’s leading travel review website.
For full details of this course, please click here
Online Video is no longer an “up-and-coming” marketing tactic — it’s here, and it’s a powerful way to communicate your brand story, explain your value proposition, and build relationships with your customers and prospects.
It’s well past time for you to upskill yourself in online video marketing, with out four week course on Online Video Marketing. For more details, please click here.
For our blog and newsletter on digital marketing, please visit our sister site